Designing the Kind of IT Consulting Work You Actually Want to Do
How to move from reactive staffing to deliberate role shaping
Most IT consultants do not consciously choose their role, at least not at first. Early assignments are driven more by availability than by deliberate fit. As seniority increases, options may appear to expand, but in practice they often narrow around what you are already known for. In smaller firms especially, you take the project that exists, not the one that aligns best with your longer-term direction.
That is normal. And for a while, it’s even healthy. Consulting, after all, is not a static profession. It is a mix of delivery, client interaction, problem-solving, documentation, facilitation, and sometimes sales support. You might be analyzing requirements one month, coordinating stakeholders the next, and quietly fixing structural issues behind the scenes after that. The role is defined as much by client need as by your title.
In the early years, this breadth is valuable. It exposes you to different industries, operating models, personalities, and pressure situations. You learn how projects actually run, how decisions are made under uncertainty, and how organizations behave when things go wrong. You build resilience and judgment.
But over time, something changes. As your competence grows, your role becomes less about learning and more about responsibility. You are no longer just contributing. You are expected to stabilize, guide, and sometimes rescue. The market may label you a senior consultant, lead, architect, or principal—but what that actually means depends heavily on context.
And unless you start making conscious choices, your role continues to evolve by default rather than by design.
Early Career: Take the Role, Build the Base
When you are new to consulting, the priority is exposure at a very practical level. You need to see how work actually gets done: how requirements are clarified in workshops, how user stories change during development, how test cases fail for unexpected reasons, how integrations break in practice.
At that stage, you are rarely shaping strategy. You are configuring applications, modeling processes, preparing materials, fixing defects, updating slides. It is hands-on. Often repetitive. Sometimes frustrating.
You may find yourself updating documentation when you would prefer designing architectures. You may be running test cycles when you feel ready to lead discussions. You may be sitting in meetings mostly to listen and take notes. That is acceptable—if you are still learning.
At this stage, the focus is grounding. You are building an intuitive understanding of how delivery actually works. That grounding gives weight and realism to more extensive roles and deeper specialization.
When the role starts to feel manageable, it is usually the right moment to expand it slightly. Facilitate one small part of a workshop. Take ownership of a minor issue end-to-end. Present a short status update live instead of sending it by email. Growth does not require a title change. It requires initiative and awareness.
Early on, billability, learning, and progress often align. When you are trusted with real tasks and increasing responsibility, you are building the base. The tension appears only later.
The Moment When Fit Starts to Matter
An unfitting role becomes a problem when learning slows down and frustration becomes constant.
Many experienced consultants remain in roles that once stretched them but now simply consume them—stuck in the same long-running “life sentence” assignment, or doing the same type of work for client after client with only the logos changing. You are handling more responsibility and more complexity, but you are no longer developing new capabilities. The work gets heavier. The cognitive load grows. Yet your expertise deepens only in a very narrow groove, or simply repeats itself in different contexts.
It rarely feels like a crisis. In fact, you may not notice it for a long time. Everything still functions. You are busy. You are trusted. Performance reviews are fine. The absence of growth hides inside apparent stability.
At that point—often only in hindsight—the relevant question shifts from “Can I handle this?” to “Is this building the kind of expertise and positioning I want long term?” If the answer is unclear, you need structured experimentation.
Run Small Career Experiments, Not Grand Gestures
There is no reliable way to design your future role by thinking alone. You need data. And the only way to get data is to try things.
Most experiments do not require changing jobs. They require slightly expanding your exposure.
For example:
Expand your responsibility. Lead a workshop instead of contributing quietly. Take temporary ownership of a workstream end-to-end. Facilitate a workshop once. Shadow a project manager to understand delivery economics. Embed yourself briefly with a development team if you usually operate at a higher abstraction level.
Expose yourself to the business side of consulting. Participate in a sales case to see how expertise becomes revenue. Attend a client planning session where budgets are negotiated. Contribute to recruiting interviews. Ask directly for sponsor-level feedback instead of relying only on internal reviews.
Test your visibility and articulation. Deliver an internal presentation outside your own team. Write one public article about your expertise. Summarize what a project truly achieved beyond delivery metrics and circulate it internally.
Change context deliberately. Work with a client in a different industry. Move from public sector to private, or vice versa. Take on a project in a new substance area, even if you feel slightly underprepared. Try a short certification in an adjacent field to see whether a new specialization interests you.
Use mentoring as a diagnostic tool. Find a mentor who operates one level above you and use the conversations to pressure-test your assumptions about direction. Alternatively, mentor a junior colleague and observe how you handle responsibility without formal authority.
None of these require a career overhaul. Most require a conversation and some initiative.
Small shifts reveal preferences surprisingly fast. You might discover that business development energizes you. Or that it drains you. You might find that executive interaction sharpens you—or exhausts you. You might realize that you enjoy shaping direction more than executing predefined tasks.
The point is not to optimize immediately but to shorten feedback loops. It makes little sense to spend three years assuming you would enjoy a certain type of role when you could test a small version of it within three months.
Experiment deliberately. Reflect honestly. Then adjust.
Define the Conditions of Your Work
Career discussions tend to focus on content: what role you want, what title you aim for, what specialization you are building.
The more difficult questions usually surface during job changes.
When you consider moving to a new firm—or when a recruiter calls—the conversation quickly shifts from abstract ambition to concrete conditions. Do you want direct reports? Are you comfortable with personal sales targets? How much travel are you willing to accept? Do you prefer predictable work hours or a variable pace tied to client pressure? Do you want to stay attached to a single account, or move across industries and projects?
These decisions rarely feel dramatic in the moment. They are often framed as practical details of an offer, if mentioned at all. Yet they shape your daily life more than the title does.
The mistake many consultants make is evaluating opportunities primarily through prestige or salary, without clarifying the operating model that comes with them. Two “Senior Consultant” roles can look identical on paper and feel entirely different in practice.
Job changes are therefore the natural checkpoints. If you are not clear about the conditions under which you want to work, you will default to whatever the new environment optimizes for.
Step Outside the Consulting Context
One of the most powerful experiments for an IT consultant is to leave the consulting bubble temporarily.
To work on the client side. Carry actual organization development responsibility. Live with architectural decisions for multiple years instead of recommending them in a PowerPoint presentation.
Consultants who have spent time on the client side tend to develop sharper judgment. They understand organizational constraints differently. They know what implementation pain looks like after the workshop ends.
Some return to consulting with a more grounded perspective. Others stay and become demanding, competent clients. Both outcomes are valuable.
Curiosity, With Boundaries
A certain kind of curiosity is useful in this phase. The willingness to step slightly outside your core specialization and understand adjacent areas.
If you are an enterprise architect, understand at least the basics of configuration and integration realities. If you are a developer, observe how portfolio decisions are made. If you are strategy-focused, spend time in delivery retrospectives. This kind of curiosity strengthens your core.
In any case, spending time in a “basic” software development project before moving into strategy-heavy or architectural roles provides credibility. Strategic advice without delivery experience often lacks weight. When you have seen what breaks in practice, your recommendations become more realistic.
At the same time, not everything needs to be optimized. Some consultants benefit from parallel activities—writing, teaching, entrepreneurship, professional associations. Others simply need something entirely outside IT to maintain balance. Not every interest must become a strategic asset.
Taking Responsibility for the Shape of Your Work
You do not need a perfect plan. Consulting careers are too contextual for rigid roadmaps. What matters is whether you remain purely reactive.
Early on, reacting is appropriate. You take the roles available and build competence through exposure. Over time, however, that same pattern can start shaping you more than you shape it. If you continue accepting assignments without considering their longer-term effect, your expertise will grow—but only in the direction your environment happens to need.
Clarity rarely appears through reflection alone. You cannot know in advance what kind of role or conditions truly fit you. You find out by testing—by stepping into a sales case once, by leading a workshop, by trying a different type of responsibility. Without deliberate experiments, drift can feel like stability for years.
If you do not introduce intention into your choices, the system will do it for you. It will optimize for delivery pressure, revenue, and capacity. Those are reasonable priorities for a firm. They are not automatically aligned with your long-term coherence.
At some point, responsibility shifts. It is no longer only about handling the work. It becomes about deciding which work is worth handling.
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👨💻About the Author
Eetu Niemi is an enterprise architect, consultant, and author.
Follow him elsewhere: Homepage | LinkedIn | Substack (enterprise architecture ) | Medium (writing) | Homepage (FI)
Books: Enterprise Architecture | The Senior Expert Career Playbook | Technology Consultant Fast Track | Successful Technology Consulting | Kokonaisarkkitehtuuri (FI) | Pohjoisen tie (FI) | Little Cthulhu’s Breakfast Time
Web resources: Enterprise Architecture Info Package (FI)





